The renaissance of Marshall McLuhan in the era of the Web is disappointing for a number of reasons, not the least of which is its rather dull obviousness. There is little surprise that the quotable, evidence-free, technology-obsessed Canadian English professor would thrive in a technology-obsessed era where pithy quotes about the deep meaning of digital devices too often stands in for evidence. McLuhan, of course, was the master theorist of the medium; beyond the over-used “medium is the message,” McLuhan’s major insight was to argue that socio-technological systems — such as the media — operate on a grand scale, largely independent of the day-to-day interest us mere mortals might have in their actual content. McLuhan’s primary flaw, on the other hand, was to decouple this understanding of socio-technical system from any relationship to economics, politics, or society. As leading communications theorist James Carey put it, “McLuhan sees the principal effect [of communication technology] as impacting sensory organization and thought. McLuhan has much to say about perception and thought but little to say about institutions.”
German philosopher Martin Heidegger is less quoted in Silicon Valley than Marshall McLuhan, and not just because he was a Nazi. McLuhan and Heidegger are equally poor writers, but whereas McLuhan’s inscrutable prose has led to him being more read than he ought to be, unintelligibility has had the opposite outcome for Heidegger. A dazzlingly complex philosopher — probably the greatest of the 20th century — the most important aspect of Heidegger’s thought for our purposes is his understanding that human beings (or rather “Dasein,” “being-in-the-world”) are always thrown into a particular context, existing within already existing language structures and pre-determined meanings. In other words, the world is like the web, and we, Dasein, live inside the links.
Here’s an article in The Economist that my colleague, Roger Koppl, who has done terrific work in the field of forensic evidence, alerted me to. The article mentions Itiel Dror who I’ve been in correspondence with though Roger. I know Itiel’s work through his co-edited Cognition Distributed. Here is his co-authored “extended mind” chapter.
Some of the most talented professional bloggers in the U.S. have backgrounds in philosophy. Is this just a coincidence or is there a causal relationship between philosophical training and the demands of professional blogging? In addition to learning about the philosophical backgrounds and abiding interests of three of the most prominent bloggers in the U.S., we’ll discuss how the emergence of this new journalistic medium could provide a new substantive professional venue for some of our most talented students and a significant outlet for public philosophy.
EPISTEME has now fully transitioned the move to Cambridge University Press. The complete back catalogue from the previous publisher is now available on the EPISTEME/CUP website. The EPISTEME website will be revamped shortly.
Check out this new book edited by two very good philosophers. A stellar line-up indeed – a book that will no doubt become the benchmark to the knowing how literature.
This article is really creating a buzz (sorry!!) The idea has some resonance to an aspect of Hayek’s social epistemology (see the article that I just today uploaded).
In much the same way that synapses are strengthened while unused linkages weaken and wither away, so too are paths to salient social knowledge strengthened or weakened – “social connectionism,” if you will.